Its attention is
_forced_. The instant the knock is heard, the mind is compelled to drop
or suspend what it has been thinking about; though this _exclusive_ new
attention to the knock may last but a fraction of a second.
Our _senses_ function under the control of the sub-conscious mind. It is
futile for us to _will_ that we _won't_ hear, or see, or taste, etc. We
_have_ to take in sense impressions, whether we want to do so or not.
Therefore, if you employ restrictively the _sense-hitting_ method, you
can force the man upon whom you call to give his _attention_ to you or
to the presentation of your ideas.
[Sidenote: Inducing Interest]
It is necessary to discriminate, however, between the use of the avenues
to reach the mind center of _attention_, and the use of very _different_
ways into the mind center of _interest_. If you start wrong, there is
very little chance that you will arrive at the right destination. The
center of interest is wholly under the control of the _conscious_ mind.
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